[Objective] The matter of chemical fertilizer being overused but organic fertilizer being deficiently used causes environment pollution and soil fertility degradation and holds back agricultural sustainable development in China at present.[Method] A survey of 200 farmers selected from Shandong province was conducted in 2008 to identify the factors influencing farmers willingness to use organic fertilizer.[Result] Logit model results showed that the proportion of non-farm income in total income,awareness of...
