Taking the design of Yingmeng Plaza in Zitong County, Mianyang City for example, location feature and overall design objective were analyzed on the basis of design background. By analyzing the theme of Yingmeng Plaza, design principles were proposed as "based on overall functions, fully considering users' needs, showing characteristics of a tourist city and cultural city". Guided by the overall planar layout, the whole plaza was classified into 5 functional areas to highlight its landscape structure of "four centers, four axes, two districts and two belts". By following the concept of "Beginning of a dream- Expectations of the dream-Transition of the dream-Dream coming true", and considering theme and design principles of Yingmeng Plaza, design concepts of its major scenic spots were elaborated.