There are abundant excellent tourism resources in Gongga mountainous areas (Mount Gongga, also known as Minya Konka, the highest mountain in Sichuan, China), yet the development thoughts and management modes in this region are far away from the advanced level in other mountainous areas in China or abroad due to the insufficient knowledge about ecotourism. Generally speaking, tourism development in Gongga mountainous areas are limited by various problems such as lack of overall development plan, system support, brand image, financial support and environmental protection consciousness. In view of the present situation of tourism development in this region, sustainable development measures are proposed on the basis of ecotourism and sustainable development theories, including making ecotourism development plan for Gongga mountainous areas, improving transportation conditions, tourism infrastructures and accommodation facilities, training service and management personnel with professional ecological knowledge; establishing ecotourism product system of Gongga mountainous areas; carrying out ecotourism management, innovating management system, setting up ecological monitoring system, implementing scientific functional division of tourism sites, constructing environment capacity control system and disasters management system of mountainous areas, improving medical and mountainous assistance system. Natural conditions and economic development of Gongga mountainous areas are similar to those in western China, it is expected to provide theoretical basis and practical experience for developing the vast mountainous areas in western China through studying the sustainable tourism development of Gongga mountainous areas.
